The biggest worry for any "fad stock" is you will lose your cool-factor and start becoming the butt of jokes. Apple's worst nightmare is happening with all the bent phone tests popping up on the internet. My personal belief is AAPL produces okay, but not great products and the only reason they can garner such high margins is due to the fact carriers subsidize their phones and they don't have to compete on price. Samsung was quick to jump on the bent iphone bandwagon with some hilarious ads. This one is great from Samsung: The bending phones wouldn't be such a big issue except it is coming on the heels of problems with the iOS 8 operating system. While some are touting Apple's new curved screen technology as a positive... the number of fanboys is decreasing and you need to watch out when you lose your cache. Watch for a Saturday Night Live sketch to confirm the next big thing is to bash AAPL. Stock down 3.5% in early trading. They have been using share buybacks to stop the fall after earnings announcements. Watch for more buying from the company to try to keep this at $100. Can they do it or are we back to double-digits for quite some time?