In October Amazon launched a new marketplace for handmade goods. Invitations were sent to artisans asking them to apply to sell what they made on Handmade. The wise IMHO would be to sell at both marketplaces but it does seem like Amazon already is gaining the upperhand. Since then Etsy's stock continues to fall. Since October the stock has fallen by 14% and might drop even further. Do you think the competition will "kill" Etsy?