Since Merrill Lynch effectively shut down as what we all knew it to be in 2008, I've noticed that it truly re-invented itself as a brand. Most people I know have a Bank of America general account for private banking. Now the Merrill Edge investment side is offering open enrollment for its online trading account. The advertisement is $6.95 to open an account with no minimum account balance. In this way, it claims to be lower than Schwab or Etrade. Has anyone tried the Merrill Edge approach to investing? Merrill has fallen off of the radar in a lot of ways, but they seem to be coming back rather aggressive. I still can't believe it has now been almost ten years since the fallout with all of the major investment banking companies. If you have any feedback or tips on these, I would appreciate hearing your thoughts. Thanks in advance.