Can you imagine a product that has nothing inside but being sold because of popularity? That is the premise in our advertising subject in college. According to our professor, a merchandise can be sold faster with advertising. And to prove his point, a salesman can sell refrigerators in Siberia with the proper use of advertising. In real estate, it is mostly the advertising that controls the sales. Getting common here are sales staff who distribute flyers and leaflets of condiminium and housing villages to mall promenaders. It is like forcing to our throats. And what's good is that those real estate businesses are flourishing... just because of dynamic advertising.